Many companies rely on direct mail as one of the main channels to keep customers engaged and informed, due to its undeniable efficacy. But the main challenges are usually volume costs, ease of build and lack of integration with online Marketing Tools.
Devs United’s Lob.com Integration for Journey Builder allows you to utilize the power of the lob.com platform to produce and deliver letters or postcards by leveraging HTML while integrating with your contact attributes in Marketing Cloud without any technical knowledge required.